B2B Marketing
 | Now available for purchase! Business Marketing: The Theory and Practice of B2B 76626 visitsChris Fill, Fill Associates with Scot McKee, BirddogISBN: 978-1-906884-54-3 HBK; 978-1-906884-55-0 PBK; 9781906884697 eBookBusiness Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations. However, unlike most other text |
 | Now available for purchase! Creative B2B Branding (No, Really) 62299 visitsBuilding a Creative Brand in a Business WorldScot McKeeISBN: 978-1-906884-12-3B2B brand communications have changed little in the last 25 years, until now. Creative B2B Branding (No, Really), combines experience, insight, anecdote, observation and example to demonstrate how businesses |