Tourism > Tourism Management
![]() | Forthcoming title Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations 4948 visitsAhmet Ozturk, Murat HancerISBN: 9781911635475 HBK; 9781911635482 PBK; 9781911635499 eBookInvestigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends. |
![]() | Now available for purchase! COVID-19 and Travel 11648 visitsImpacts, responses and outcomesSimon HudsonISBN: 9781911635703 HBK; 9781911635710 PBK; 9781911635727 eBookExamines how this crisis unfolded and its devasting impacts on the travel, tourism and hospitality industries. Packed with international case studies, it takes the reader from the very outset of the crisis, how the industry reacted and its message to the market, through to its impacts and a possible future. |
![]() | Now available for purchase! Tracking Tourists 4304 visitsMovement and mobilityAnne HardyISBN: 9781911635383 HBK; 9781911635390 PBK; 9781911635406 eBookThe first text to address tourist movement in from a methodological angle in the post-digital era. |
![]() | Now available for purchase! Reputation and Image Recovery for the Tourism Industry 25223 visitsGabby Walters, Judith MairISBN: 9781911396673 HBK; 9781911396680 PBK; 9781911396697 eBookVia real life cases studies it contextualises the relevant theories on tourism, marketing and communication, and unpacks examples of best practice to illustrate how carefully managed response strategies can ensure the future survival of an organisation. |
![]() | Now available for purchase! Peer-to-Peer Accommodation Networks 49831 visitsPushing the boundariesSara DolnicarISBN: 9781911396512 HBK; 9781911396529 PBK; 9781911396536 Open Access eBookThe first book to present a new conceptual framework which offers an initial explanation for the continuing and rapid success of such 'disruptive innovators’ and their effects on the international hospitality industry |
![]() | Now available for purchase! The Story of Hilton Hotels 19468 visits'Little Americas'Barbara CzyżewskaISBN: 9781911396949 HBK; 9781911396956 PBK; 9781911396963 eBookAn informative historical analysis of the development of the company, as well an engaging narrative about Conrad Hilton himself. It analyses some of the key shifts in the area of hotel management including standardisation, asset-light models and delivering the customer experience. |
![]() | Now available for purchase! Strategy for Tourism 2nd edition 27396 visitsJohn TribeISBN: 978-1-910158-61-6 HBK; 978-1-910158-62-3 PBK; 978-1-910158-63-0 eBookFully revised and updated, this bestselling text uses an international focus to explain strategic management, analysis and implementation specifically in the tourism industry. |
![]() | Now available for purchase! The Meaning of Luxury in Tourism, Hospitality and Events 38171 visitsJohn SwarbrookeISBN: 9781911396062 HBK; 9781911396079 PBK; 9781911396086 eBookExamines the concept of luxury and its meaning across tourism, events and hospitality globally |
![]() | Now available for purchase! Geography of Tourism 20702 visitsImage, Impacts and IssuesPeter MasonISBN: 9781911396420HBK; 9781911396437 PBK; 9781911396444 eBookProvides both an awareness of the spatial nature of tourism by means of a geographical perspective, and also offers significant critical analysis of major contemporary geographical themes and issues that relate to tourism. |
![]() | Now available for purchase! Talent Management in Hospitality and Tourism 37817 visitsSusan HornerISBN: 978-1-910158-66-1 HBK; 978-1-910158-67-8 PBK; 978-1-910158-68-5 eBookRecruiting and retaining happy and well trained staff is key to the success of all customer-facing businesses. This book is the first to explore on this important topic from an individual and personal perspective. |
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