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Textbooks

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Marketing in Food, Hospitality, Tourism and Events

Richard Tresidder, Craig Hirst

ISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbk
Paperback edition of this book: £41.99

A unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries. [More]

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