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Marketing > Tourism and Sustainability

Forthcoming title

Marketing Tourism Futures 44580 visits

Sustainable Places, Communities and Cultural Experiences

Metin Kozak, Antonia Correia

ISBN: 9781918901030 HBK; 9781918901047 PBK; 9781918901054 PDF; 9781918901061 EPUB

Tourism is entering a new era in which success can no longer be measured by visitor numbers alone. Overtourism, seasonality, market instability, climate adaptation, housing pressures and the loss of authenticity are challenging destinations to balance economic opportunity with the wellbeing of the communities that host visitors.

Marketing Tourism Futures 25562 visits

Sustainable Places, Communities, and Cultural Experiences

ISBN: 9781918901030 HBK; 9781918901047 PBK; 9781918901054 PDF; 9781918901061 EPUB

Tourism is entering a new era in which success can no longer be measured by visitor numbers alone. Overtourism, seasonality, market instability, climate adaptation, housing pressures and the loss of authenticity are challenging destinations to balance economic opportunity with the wellbeing of the communities that host visitors.

Now available for purchase!

Marketing Innovations for Sustainable Destinations 316048 visits

Edited by: Alan Fyall, Metin Kozak, Luisa Andreu, Juergen Gnoth, Sonja Sibila

ISBN: 978-1-906884-05-5

A collection of groundbreaking and stimulating chapters that explore innovative marketing operations, interactions and experiences, illustrating how each contributes to the sustainable development of destinations.


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