Tourism
![]() | Forthcoming title Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations 5246 visitsAhmet Ozturk, Murat HancerISBN: 9781911635475 HBK; 9781911635482 PBK; 9781911635499 eBookInvestigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends. |
![]() | Now available for purchase! Event Project Management 4550 visitsPrinciples, technology and innovationMohamed SalamaISBN: 9781911635734 HBK; 9781911635741 PBK; 9781911635758 eBookA unique lens for studying event project management in the era of sustainability, digital transformation, smart cities and rapid development in technology. It discusses and explains how to manage events utilising the sustainable project management model adapted to the specific context of event management. |
![]() | Now available for purchase! An Introduction to Sustainable Tourism 28294 visitsAlexandra CoghlanISBN: 9781911396734 HBK; 9781911396741 PBK; 9781911396758 eBookA comprehensive, pragmatic, and realistic look at integrating sustainability into tourism. It adopts a systems-perspective, looking at the whole tourism supply chain to provide an integrated viewpoint of sustainability in the tourism industry. |
![]() | Now available for purchase! COVID-19 and Travel 12129 visitsImpacts, responses and outcomesSimon HudsonISBN: 9781911635703 HBK; 9781911635710 PBK; 9781911635727 eBookExamines how this crisis unfolded and its devasting impacts on the travel, tourism and hospitality industries. Packed with international case studies, it takes the reader from the very outset of the crisis, how the industry reacted and its message to the market, through to its impacts and a possible future. |
![]() | Forthcoming title Crisis Management and Recovery for Events: Impacts and Strategies 1245 visitsVassilios Ziakas, Vladimir Antchak, Donald GetzISBN: 9781911635901 Hbk; 9781911635918 Pbk; 9781911635925 eBookReveals how to effectively manage events in times of crisis, and leveraging events for post-disaster recovery. The volume brings together theoretical and practical insights in order to set up a robust ground for effective crisis management and recovery strategies of events. |
![]() | Now available for purchase! Tracking Tourists 4559 visitsMovement and mobilityAnne HardyISBN: 9781911635383 HBK; 9781911635390 PBK; 9781911635406 eBookThe first text to address tourist movement in from a methodological angle in the post-digital era. |
![]() | Now available for purchase! Event Impact Assessment 21883 visitsTheory and methods for event management and tourismDonald GetzISBN: 978-1-911635-03-1 HBK; 978-1-911635-04-8 PBK; 978-1-911635-05-5 eBookThe first text to develop professionalism for IA and evaluation in these applied management fields. |
![]() | Now available for purchase! The Spa Manager’s Essential Guide 13648 visitsMike Wallace, Melanie SmithISBN: 9781911635192 hbk: 9781911635208 pbk; 9781911635215 eBookCovers all the essential information on how to run a wellness, beauty or thermal spa operation successfully. It focuses on key areas including important spa management tools and systems, giving tips and advice on how spa managers should manage themselves and their teams to successfully operate a spa facility of any size. |
![]() | Now available for purchase! The Planning and Management of Responsible Urban Heritage Destinations in Asia 17337 visitsDealing with Asian urbanization and tourism forcesWalter Jamieson, Richard EngelhardtISBN: 978-1-911396-58-1 Hbk; 978-1-911396-59-8 Pbk; 978-1-911396-60-4 eBookHeritage in general, and in particular urban heritage in Asia, is at the focus of a perfect storm with populations growing rapidly in cities as the rate of urbanization continues to grow at an alarming rate. Together with populations increasing rapidly in cities as urbanization grows, there are ever larger numbers of tourists placing significant pressure on urban heritage resources. |
![]() | Now available for purchase! Reputation and Image Recovery for the Tourism Industry 25592 visitsGabby Walters, Judith MairISBN: 9781911396673 HBK; 9781911396680 PBK; 9781911396697 eBookVia real life cases studies it contextualises the relevant theories on tourism, marketing and communication, and unpacks examples of best practice to illustrate how carefully managed response strategies can ensure the future survival of an organisation. |
Next 10 page
