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ISBN: 9781911635796 Hbk; 9781911635802 eBook
An ontology of the study of planned events and the professional practice of event management and event tourism;
User friendly explanations and language to explain and contextualise jargon and technical terms within this wide and varied field;
E version has an interactive function with hyperlinks to sources, books in the EMTM series as well as ability to bookmark pages, instant linkage to cross references and more.