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Event Communication 9886 visits

Theory and Methods for Event Management and Tourism

Barbara Mazza

ISBN: 9781915097538 HBK; 9781915097545 PBK; 9781915097552 eBook

Effective communication is vital in event management. '''Event Communication: Theory and Methods for Event Management''' focuses attention on communication studies as applied to Event Management, through the whole event management process.

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Customer Service for Hospitality and Tourism 3rd edn 16677 visits

Simon Hudson, Louise Hudson

ISBN: 9781915097132 hbk; 9781915097149 pbk; 9781915097156 eBook

A fully updated new edition of this bestselling text that explains not only the theory behind the importance of customer service but also acts as a guidebook for those wishing to put this theory into practice. With 10 new international cases focusing on how some in the hospitality sector have adapted – and thrived - during the COVID-19 pandemic.

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Smart Cities and Tourism 23503 visits

Co-creating experiences, challenges and opportunities

Dimitrios Buhalis, Babak Taheri, Roya Rahimi

ISBN: 9781915097088 HBK; 9781915097095 eBook

This edited volume provides a new insight for the current issues and opportunities in smart cities and related concepts in the next generation of urban evolution.

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Events Management 16599 visits

Principles and Practice 4th edition

Razaq Raj, Tahir Rashid

ISBN: 9781915097194 PBK; 9781915097217 HBK; 9781915097200 eBook

Fully revised and updated and includes two new chapters. Packed with case studies, both in-text and online, it takes the reader through the whole process of events management.

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Interpretation and Tour Leadership 15775 visits

Principles and Practices of Tour Guiding

Nimit Chowdhary, Monika Prakash

ISBN: 9781911635956 HBK; 9781911635963 PBK; 9781911635970 eBook 10.23912/9781911635956-4986 DOI

With a practical hands-on focus, it guides the reader through the key roles and responsibilities of a tour guide from interpretation techniques, leading visitors in difference scenarios, dealing tricky situations to setting up a tour guiding business.

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Researching Tourism, Leisure and Hospitality for Dissertations and Theses 2nd edition 13945 visits

Peter Mason

ISBN: 9781915097002 HBK;9781915097019 PBK; 9781915097026 eBook

A unique text that takes away the stress, worry and confusion by providing a step-by-step, user friendly guide to all you need to know to successfully research and compile your dissertation or thesis

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Reimagining and Reshaping Events 24185 visits

Theoretical and practical perspectives

Jeffrey Wrathall, Effie Steriopoulos

ISBN: 9781911635871 HBK; 9781911635888 PBK; 9781911635895 eBook

A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.

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The Sharing Economy and the Tourism Industry 18076 visits

Perspectives, Opportunities and Challenges

Roya Rahimi, Babak Taheri, Dimitrios Buhalis

ISBN: 9781915097064 HBK; 9781915097071 eBook; DOI10.23912/9781915097064-4970

The sharing economy is at the centre of current debates involving new technologies, sustainability, big data and stakeholder engagement. This edited volume encourages new theoretical and empirical development on sharing economy studies in the service industries field.

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Wellness Management in Hospitality and Tourism 13583 visits

Bendegul Okumus, Heather Linton Kelly

ISBN: 978-1-915097-24-8 HBK; 978-1-915097-22-4PBK; 978-1-915097-23-1 eBook 978-1-915097-37-8 ePUB

The first text that studies the science behind the trends and look at every aspect of wellness across the tourism and hospitality industries. It provides students with the skills and knowledge to become a leader in the development of this new wave of exciting, nutritious, safe and profitable wellness products, services and practices.

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Event Project Management 19759 visits

Principles, technology and innovation

Mohamed Salama

ISBN: 9781911635734 HBK; 9781911635741 PBK; 9781911635758 eBook

A unique lens for studying event project management in the era of sustainability, digital transformation, smart cities and rapid development in technology. It discusses and explains how to manage events utilising the sustainable project management model adapted to the specific context of event management.


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