Hospitality > Tourism studies
Forthcoming title Entrepreneurship in Hospitality and Tourism 2nd edition 14683 visitsA global perspectiveLevent Altinay, Anna Farmaki, Zaid AlrawadiehISBN: Hardback: 9781917433044 Paperback: 9781917433037 eBook: 9781917433051A new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. With a highly qualified international team of contributors, the editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship. |
Now available for purchase! Emerging Trends in Consumer Behaviour in the Service Sector 103003 visitsSaloomeh Tabari, Nazan Colmekcioglu, Wei ChenISBN: Hardback: 9781915097620; Paperback: 9781915097637; eBook: 9781915097644 DOI: 10.23912/Hardback-5756A fresh and comprehensive perspective on current and innovative topics related to consumer preferences, attitudes, perceptions and reactions in service industries. It delves into the impact of contemporary trends and emerging technology, by providing a holistic view on the future of the trends and behaviour within the service sector. |
Forthcoming title Coaching and Mentoring in Tourism, Hospitality and Events 68530 visitsDiana Clayton, Judie M Gannon, Anna KlenertISBN: 9781915097743 HBK; 9781915097729 PBK; 9781915097750 eBookA comprehensive exploration of mentoring and coaching and its’ application within the THE industries. |
Now available for purchase! Reputation and Image Recovery for the Tourism Industry 126671 visitsGabby Walters, Judith MairISBN: 9781911396673 HBK; 9781911396680 PBK; 9781911396697 eBookVia real life cases studies it contextualises the relevant theories on tourism, marketing and communication, and unpacks examples of best practice to illustrate how carefully managed response strategies can ensure the future survival of an organisation. |
Now available for purchase! Foodies and Food Tourism 192006 visitsDonald Getz, Tommy Andersson, Richard Robinson, Sanja VujicicISBN: HBK 978-1-908999-99-3; PBK 978-1-910158-00-5Evidence and theory based overview of the phenomenon of food tourism and how it is developed, marketed and understood. |
Now available for purchase! Marketing in Food, Hospitality, Tourism and Events 200742 visitsA Critical ApproachRichard Tresidder, Craig HirstISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbkA unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries. |