Hospitality > Box Marketing and Management N&F
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Marketing in Food, Hospitality, Tourism and Events 120923 visits
A Critical Approach
Richard Tresidder, Craig Hirst
ISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbk
A unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries.