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Hospitality > Events Management

Forthcoming title

Social Marketing through Events 603 visits

Theory and Methods for Event Management and Tourism

Henrik Jutbring

ISBN: 9781911635338HBK; 9781911635345 PBK; 9781911635321 eBook:

Thoroughly explains social marketing theory and its relevance to planned events and event tourism and provides lecturers and students with a one stop shop to learn more about this vital area of events management and marketing.

Forthcoming title

Knowledge Management in Event Organisations 645 visits

Theory and Methods for Event Management and Tourism

Raphaela Stadler

ISBN: 9781911635444 HBK; 9781911635451 PBK; 9781911635468 eBook

Provides an in-depth understanding of the challenging nature of events, where knowledge needs to be created and shared both pre-event and during the event, as well as stored effectively post-event. Generic KM frameworks and models are introduced, applied and adapted in order for event organisers to avoid ‘reinventing the wheel’ each year.

Forthcoming title

Event Leadership 10778 visits

Theory and methods for event management and tourism

Emma Abson

ISBN: 9781911635253 HBK; 9781911635260 PBK; 9781911635277 eBook

Explores in detail a range of leadership theories, providing insight into the developments that are driving leadership today and contextualises this into the specific demands of the event industry.

Now available for purchase!

Crowd Management 19587 visits

Risk, security and health

William O'Toole, Dr Stephen Luke, Travis Semmens, Jason Brown, Andrew Tatrai

ISBN: 978-1-911396-88-8 HBK; 978-1-911396-89-5 PBK; 978-1-911396-90-1 eBook

The first text to present a system for crowd management which integrates security with the other concerns for the health and safety for crowds, looking at the theories and practices of the management processes, plans, monitoring and evaluation of crowds.


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