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Tourism

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Tourism & Political Change 2nd edition 92610 visits

Richard Butler, Wantanee Suntikul

ISBN: 9781910158814 hbk; 9781910158821 pbk; 9781910158838 eBook

Tourism is a vital tool for political and economic change. Calls for boycotts by tourists of countries reflect the huge impact that tourist activity and the tourism industry has on political change.

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Tourism Marketing for Small Businesses 122716 visits

Steven Pike

ISBN: 9781911396345 HBK; 9781911396352 PBK; 9781911396369 eBook

This unique text focuses on the application of global marketing principles specifically for small tourism businesses around the world.

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Focus on World Festivals 111816 visits

Contemporary case studies and perspectives

Chris Newbold, Jennie Jordan

ISBN: 978-1-910158-55-5 HBK; 978-1-910158-56-2 PBK; 978-1-910158-57-9 eBook

A contemporary overview of festival activity from around the world based on over 30 case studies drawn from every continent. Through its case-study focus it examines different types and genres of festival across the world; considers in detail specific festivals in specific contexts; looks at management and organisational issues in festival provision, and illustrates debates and theories pertaining to festivals throughout the world.

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Youth Employment in Tourism and Hospitality 124363 visits

A critical review

Andreas Walmsley

ISBN: 978-1-910158-36-4 hbk; 978-1-910158-37-1 pbk

The first comprehensive overview of key concepts, theories and knowledge relating to youth employment in the Tourism and Hospitality sectors.

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Focus On Festivals 172388 visits

Contemporary European case studies and perspectives

Chris Newbold, Christopher Maughan, Jennie Jordan, Franco Bianchini

ISBN: 978-1-910158-15-9 HBK; 978-1-910158-16-6 PBK

A powerful and unique case-study focused, theoretically rigorous and pan-European approach to our most ubiquitous cultural phenomena - festivals.

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Technology and Events 101564 visits

How to create engaging events

Vanessa Martin, Luiz Cazarré

ISBN: 978-1-910158-19-7 hbk; 978-1-910158-25-8 pbk

Explores the use of technology to improve results on all kinds of events from initial planning stages, right through to post event debriefing.

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Entrepreneurship in Hospitality and Tourism 126943 visits

A Global Perspective

Maureen Brookes, Levent Altinay

ISBN: 978-1-910158-27-2 hbk; 978-1-910158-28-9 pbk

A new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world.

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Strategic Event Creation 118696 visits

Liz Sharples, Philip Crowther, Daryl May, Chiara Orefice

ISBN: 978-1-910158-06-7 HBK; 978-1-910158-07-4 PBK; 978-1-910158-08-1 eBook

This text moves away from an older paradigm of simply ‘making events work’, to show how to manage a sector that now needs to be strategically focused.

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Thanatourism 105688 visits

Case Studies in Travel to the Dark Side

Tony Johnston, Pascal Mandelartz

ISBN: 978-1-910158-33-3 hbk; 978-1-910158-34-0 pbk

Thanatourism is an important new overview of the growing field. It introduces more rigorous scholarship, new philosophical perspectives and a wealth of empirical material on the contemporary and historical consumption of death with case studies designed to stretch and challenge current discourse.

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Marketing in Tourism, Events and Food 2nd edition 152645 visits

A Critical Approach

Craig Hirst, Richard Tresidder

ISBN: 978-1-910158-30-2 HBK; 978-1-910158-31-9 PBK; 978-1-910158-32-6 eBook

New edition of this key text with 2 new chapters on Technology and Social Media and Taste and Taste Making and brand new mini cases.


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