Welcome Guest [create an account] or log-in:

Chapter 1 Guests on Earth An introduction to sustainability in hospitality

DOI: 10.23912/9781911396376-3850

ISBN: 9781911396376

Published: January 2018

Component type: chapter

Published in: Sustainable Value Creation in Hospitality

Parent DOI: 10.23912/9781911396376-3447



This book is titled Sustainable Value Creation in Hospitality, Guests on Earth, and you are probably wondering what exactly these words imply. In this introduction we briefly explain what we mean by hospitality and by sustainability. We also clarify why we believe that sustainability matters to hospitality, and why all those who work in this fascinating sector should behave like ‘guests on Earth’.
Hospitality is generally understood to be the art of making people feel welcome. Hospitality is demonstrated in private settings, as when we invite a friend to dine with us; in social settings; when we relate to foreigners; and in commercial settings. Restaurants, cafes, caterers, hotels and other forms of accommodation such as those offered by Airbnb, are all part of commercial hospitality. This book focuses specifically on commercial hospitality and, within this setting, on hotels and other forms of accommodation, even though several of its chapters will also prove useful to the food and beverage sector, including restaurants, cafes and caterers. Before addressing why it is important for hospitality to engage in sustainability and why therefore this book is useful for people wishing to join or already working in the hospitality industry, I would add that I hope this book will also be interesting for professionals working in the broader tourism industry for at least three reasons. First, because it discusses themes such as tourism transportation that are of immediate interest to the tourism industry in general. Second, because hotels and accommodations are essential components in any tourism package, and thus getting to know their operations better may be useful for all tourism professionals. And third, because of the so-called multiplier effect of hotels, or in other words the capacity of this industry to generate returns for a broader area and not only for the hotel premises itself. Take, for example, the labour and all goods, such as food and furniture, needed in a hotel. If labour and goods are sourced locally, this will have a positive socio-economic effect on the community surrounding the hotel. A vibrant community, in its turn, is attractive from a tourism perspective. Therefore, also in this respect, hotels are of interest to tourism developers and professionals.


For the source title:

Cite as

Cavagnaro, 2018

Cavagnaro, E. (2018) "Chapter 1 Guests on Earth An introduction to sustainability in hospitality" In: Cavagnaro, E. (ed) . Oxford: Goodfellow Publishers http://dx.doi.org/10.23912/9781911396376-3850


Benn, S., Dunphy, D. and Griffiths, A. (2014) Organizational Change for Corporate Sustainability, 3rd edition, New York: Routledge.


Conscious Hotels (n.d.) About us, www.conscioushotels.com/about-us/. Accessed 6 February 2018.

EU (2017) Energy Labels, https://europa.eu/youreurope/business/environment/energy-labels/index_en.htm. Accessed 6 February 2018.

G Adventures (n.d.) Responsible Travel, G Local, https://www.gadventures.com/about-us/responsible-travel/. Accessed 6 February 2018.

Lashley, C. (2017) Liberating wage slaves: towards sustainable employment practices, in C. Lashley (ed.), The Routledge Handbook of Hospitality Studies, London and New York: Routledge, pp. 389-400.

Melia Hotel (2018) Sustainability Policy. www.meliahotelsinternational.com/en/corporate-responsibility/positioning/sustainability-policy.

Melissen, F., Cavagnaro, E., Damen, M. and Düweke, A. (2016) Is the hotel industry prepared to face the challenge of sustainable development, Journal of Vacation Marketing, 22 (3) 227-238, DOI: 10.1177/1356766715618997.


Mora, C., Tittensor, D.P., Adl S., Simpson, A.G.B. and Worm, B. (2011) How many species are there on Earth and in the ocean?, Journal of PLOS Biology, 9 (8), e1001127, DOI:org/10.1371/journal.pbio.1001127.

Nunn, P.D. (2012) Climate Change and Pacific Island Countries, Asia-Pacific Human Development Report Background Papers Series 2012/07,sp.: UNDP.www.uncclearn.org/sites/default/files/inventory/undp303.pdf. Accessed 29 August 2017.

Poon Tip, B. (2013) Looptail: How One Company Changed the World by Reinventing Business, New York: Business Plus.

UN (2016) Resolution adopted at the General Assembly on 22 December 2015, 70/193.International Year of Sustainable Tourism for Development, 2017, http://www.un.org/en/ga/search/view_doc.asp?symbol=A/RES/70/193. Accessed 7 June 2017.

UNWTO and UNEP (2008) Climate Change and Tourism: Responding to Global Challenges, Madrid: UNWTO.

Yeoman, I. (2011) Tomorrow’s Tourist, Scenarios and Trends, Abingdon: Routledge.

Bilderberg Hotel: www.bilderberg.nl/en/about-us/. Accessed 6 February 2018.

Conscious Hotels: www.conscioushotels.com/home. Accessed 6 February 2018.

Hilton: www3.hilton.com. Accessed 6 February 2018.

Meliá Hotels International: www.meliahotelsinternational.com. Accessed 6 February 2018.

Unilever: www.unilever.com. Accessed 6 February 2018


Published in Sustainable Value Creation in Hospitality

Paperback format [Details] Available as an inspection copyPrice: £37.99Copies / Delivery by post
Terms and conditions of purchase | Privacy policy