Reimagining and Reshaping Events
Published: January 2022
Component type: book
A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.
- Jeffrey Wrathall, William Angliss (Author)
- Effie Steriopoulos, William Angliss (Author) https://orcid.org/0000-0003-4615-5393
Wrathall & Steriopoulos, 2022
Wrathall, J. & Steriopoulos, E. (2022) Reimagining and Reshaping Events. Oxford: Goodfellow Publishers http://dx.doi.org/10.23912/9781911635871-4918