Hospitality > Textbook
 | Now available for purchase! Winning Meetings and Events for Your Venue 80119 visitsBy Rob Davidson and Anthony HydeISBN: 978-1-908999-86-3 pbk; 978-1-908999-88-7 hbkA clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. |
 | Now available for purchase! Food and Drink: the cultural context 112482 visitsEdited by Donald Sloan, Oxford Cultural CollectiveISBN: 978-1-908999-03-0 hardback; 978-1-908999-04-7 paperbackThe first text to provide a comprehensive and academically rigorous introduction to a range of key themes in the field of food, drink and culture. It explores the complex relationships between food and drink, and individuals and society. |
 | Now available for purchase! Strategic Managerial Accounting: Hospitality, Tourism & Events Applications 6th edn 78037 visitsTracy Jones, Helen Atkinson, Angela Lorenz with Peter HarrisISBN: 978-1-908999-00-9 HBK; 978-1-908999-01-6 PBKFormerly known as Managerial Accounting in the Hospitality Industry by Harris and Hazzard, this new edition builds on this successful and well known text. |
 | Now available for purchase! Principles and Practices of Bar and Beverage Management 110763 visitsJames MurphyISBN: 978-1-908999-36-8 hbk; 978-1-908999-37-5 pbkA comprehensive text and resource book designed to explain the latest developments in and new complexities of managing modern bars- be they stand alone or part of larger institutions such as hotels and resorts. |
 | Now available for purchase! Revenue Management for Hospitality & Tourism 84234 visitsPatrick Legohérel, Elisabeth Poutier, Alan FyallISBN: 978-1-908999-48-1 HBK; 978-1-908999-49-8 PBKWritten by leading academic and industry experts actively engaged in revenue management, research and teaching, this is a new and original treatment of the whole field for students and professionals. |
 | Now available for purchase! Marketing in Food, Hospitality, Tourism and Events 129269 visitsA Critical ApproachRichard Tresidder, Craig HirstISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbkA unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries. |
 | Now available for purchase! Responsible Hospitality 111172 visitsTheory and PracticeRebecca Hawkins, Paulina BohdanowiczISBN: 978-1-906884-42-0 hbk; 978-1-906884-19-2 pbkThe first book to bring together environmental theory and the responsible hospitality debate to define how far the industry has gone and what is left to achieve. It provides a genuine critique of the range of methods that have been developed by to address |
 | Now available for purchase! Event Portfolio Management 33942 visitsTheory and practice for event managementISBN: 978-1-911396-91-8 HBK; 978-1-911396-92-5 PBK; 978-1-911396-932 eBookA concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies. |
 | Now available for purchase! Principles of Festival Management 33622 visitsChris Newbold, Jennie Jordan, Paul Kelly, Kristy DiazISBN: 978-1-911396-82-6 HBK; 978-1-911396-83-3 PBK; 978-1-911396-84-0 eBookA complete guide to developing and running a festival from inception to evaluation, covering all aspects of festival management and key central issues and contemporary debates. |
 | Now available for purchase! Leadership and Entrepreneurship in the Hospitality Industry 79248 visitsChris Sheppardson with Heather GibsonChris Sheppardson Chess PartnershipISBN: 978-1-906884-48-2 hbk; 978-1-906884-49-9 pbkMany aspire to be leaders and entrepreneurs where they can set the tone of business. This is particularly true in the hospitality industry where entrepreneurship is a dominant force, yet few people understand what it demands to be a leader in the sector |
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