Hospitality > Event management
 | Now available for purchase! Event Impact Assessment 12845 visitsTheory and methods for event management and tourismDonald GetzISBN: 978-1-911635-03-1 HBK; 978-1-911635-04-8 PBK; 978-1-911635-05-5 eBookThe first text to develop professionalism for IA and evaluation in these applied management fields. |
 | Now available for purchase! Event Evaluation 25533 visitsTheory and methods for event management and tourismDonald GetzISBN: 9781911396611 HBK; 9781911396659 PBK; 9781911396628 eBookThe first textbook and reference work on evaluation specifically for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides the concepts and tools needed for establishment of a comprehensive evaluation system and the implementation of varied evaluation projects. |
 | Now available for purchase! Event Stakeholders 17939 visitsTheory and methods for event management and tourismMathilda van Niekerk, Donald GetzISBN: 9781911396635 HBK; 9781911396666 PBK; 9781911396642 eBookFocuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. |
 | Now available for purchase! Focus on World Festivals 32993 visitsContemporary case studies and perspectivesChris Newbold, Jennie JordanISBN: 978-1-910158-55-5 HBK; 978-1-910158-56-2 PBK; 978-1-910158-57-9 eBookA contemporary overview of festival activity from around the world based on over 30 case studies drawn from every continent. Through its case-study focus it examines different types and genres of festival across the world; considers in detail specific festivals in specific contexts; looks at management and organisational issues in festival provision, and illustrates debates and theories pertaining to festivals throughout the world. |
 | Now available for purchase! Focus On Festivals 60261 visitsContemporary European case studies and perspectivesChris Newbold, Christopher Maughan, Jennie Jordan, Franco BianchiniISBN: 978-1-910158-15-9 HBK; 978-1-910158-16-6 PBKA powerful and unique case-study focused, theoretically rigorous and pan-European approach to our most ubiquitous cultural phenomena - festivals. |
 | Now available for purchase! Technology and Events 37788 visitsHow to create engaging eventsVanessa Martin, Luiz CazarréISBN: 978-1-910158-19-7 hbk; 978-1-910158-25-8 pbkExplores the use of technology to improve results on all kinds of events from initial planning stages, right through to post event debriefing. |
 | Now available for purchase! Strategic Event Creation 51473 visitsLiz Sharples, Philip Crowther, Daryl May, Chiara OreficeISBN: 978-1-910158-06-7 HBK; 978-1-910158-07-4 PBKThis text moves away from an older paradigm of simply ‘making events work’, to show how to manage a sector that now needs to be strategically focused. |
 | Now available for purchase! Marketing in Tourism, Events and Food 2nd edition 54829 visitsA Critical ApproachCraig Hirst, Richard TresidderISBN: 978-1-910158-30-2 HBK; 978-1-910158-31-9 PBK; 978-1-910158-32-6 eBookNew edition of this key text with 2 new chapters on Technology and Social Media and Taste and Taste Making and brand new mini cases. |
 | Now available for purchase! Winning Meetings and Events for Your Venue 64198 visitsBy Rob Davidson and Anthony HydeISBN: 978-1-908999-86-3 pbk; 978-1-908999-88-7 hbkA clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. |
 | Now available for purchase! Marketing in Food, Hospitality, Tourism and Events 105143 visitsA Critical ApproachRichard Tresidder, Craig HirstISBN: 978-1-906884-52-9 hbk; 978-1-906884-22-2 pbkA unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food, Tourism, Events & Hospitality industries. |
Next 10 page
